Bridgebury Real Estate

We partnered with Bridgebury on targeted growth, using digital marketing to extend its reach to prospective sellers and landlords. The website carries the agency's message of service and relationships, and the footer credits the site as designed and marketed by Lead Fleet.

The custom site is organised into Sell, Manage, Buy, Rent, About, Reviews and Contact. Features on the live site include:

A multi-office agency has to feel like one business and still be local in each area. The site handles this with separate office and suburb entry points under a single brand, and the contact section lists North Lakes, Ashgrove and Sunshine Coast.

Property management is a major part of the offer. The Manage section carries its own message about managing relationships with landlords and tenants, a landlord login and tenant tools, so existing clients can get things done without calling the office. Prospective landlords can start from the same section.

The homepage uses the agency's own numbers to explain its offer. Sales are summarised as 570+ sold properties and $400m+ total sale value. Property management is summarised as 16 average days advertised and $1.2b+ under management. A Properties we love carousel shows just listed homes from suburbs such as North Lakes, Mango Hill, Deception Bay and Caloundra West.

The team page is detailed. It lists directors, sales agents, heads of property management, senior property managers and accounts staff, with direct phone numbers, and finishes on a lighter note with the family and pets. That makes a large team feel approachable.

Lead Fleet's work for Bridgebury covers SEO, digital marketing and email and SMS marketing in addition to the website. SEO supports local search visibility for each area. Digital marketing extends reach to prospective sellers and landlords, and email and SMS keep in touch with the people already on the database. Find out more about our marketing services.